Pigmentation Day Serum
R299,00
A gentle daytime brightening serum that fades dark spots and evens tone without making skin sun-sensitive. Licorice, niacinamide, vitamin E and allantoin brighten and calm — safe for daily morning use.
Best for: dark spots, uneven tone and dullness — all skin types.
In stock
What It Does
Most brightening actives are best kept for night because they can make skin more sun-sensitive. This serum is different: it uses gentle, daytime-safe brighteners — licorice root and niacinamide to fade dark spots and even tone, with vitamin E and allantoin to protect and calm — so you can brighten in the morning without raising your sun sensitivity. It layers easily under sunscreen and makeup, and pairs well with the Pigmentation Night Serum for a full day-and-night routine.
Key Ingredients
- Licorice Root Extract — calms and brightens by targeting the pigment enzyme
- Niacinamide — evens tone, calms and strengthens the barrier
- Vitamin E (Mixed Tocopherols) — antioxidant protection against daily stress
- Allantoin — soothes and comforts the skin
How to Use
- In the morning, cleanse with a gentle cleanser.
- Apply a pea-sized amount over the face.
- Always follow with sunscreen.
Use it in the morning and the Pigmentation Night Serum at night for a complete brightening routine.
Who It’s For
Suitable for all skin types — normal, combination, oily, dry and sensitive — dealing with dark spots, uneven tone or dullness. A gentle, everyday brightening step you can use in daylight.
More Information
Size: 30g
INCI: Aqua, Glycyrrhiza Glabra (Licorice) Root Extract, Niacinamide, Glycerin, Propanediol, Polysorbate 20, Simmondsia Chinensis (Jojoba) Seed Oil, Diazolidinyl Urea & Iodopropynyl Butylcarbamate, Xanthan Gum, Tocopherol (Mixed), Allantoin.
Patch test: apply a small amount to the inner forearm or behind the ear, wait 24–48 hours and check for irritation before full use.
For external use only. This product has been tried and tested; ShaRique Skin is not responsible for individual adverse reactions. Use is at the end user’s own risk.
Frequently Asked Questions
Can I really use it in the day? Yes — that is the point. Its brighteners do not increase sun sensitivity the way night actives do. Still wear sunscreen daily.
Can I use it with the night serum? Yes — use this in the morning and the Pigmentation Night Serum at night.
Is it gentle enough for sensitive skin? Yes — it is a calm, non-irritating, barrier-supportive formula.
Brighten in the morning. Safely.
Many brightening actives make skin more sun-sensitive, so they're kept for night. This serum uses gentle, daytime-safe brighteners — licorice root and niacinamide — to fade dark spots and even tone in the morning, without adding to your sun sensitivity. It layers easily under sunscreen and makeup.

Why most brighteners are night-only — and this one isn't.
The strongest brighteners can leave skin more reactive to sunlight, so they're best used after dark. This serum was built to work the other way.
Powerful, but sun-sensitising
Many strong actives can make skin more reactive to UV, so they're kept for the evening. Use them in daylight and you risk more irritation and pigment.
Gentle enough for daylight
Licorice root and niacinamide brighten without raising sun sensitivity — so you can fade dark spots in the morning, under your SPF and makeup.
Gentle brighteners, daytime-safe.
Four calm, non-irritating actives that brighten and protect through the day.
Calms and brightens by targeting the pigment-forming enzyme, helping fade dark spots.
Evens tone, calms and strengthens the skin barrier — Vitamin B3.
Mixed tocopherols for antioxidant protection against daily environmental stress.
Soothes and comforts, keeping the formula calm and everyday-gentle.
A simple morning step.
- Cleanse with a gentle cleanser.
- Apply a pea-sized amount over the face.
- Follow up with a moisturiser, such as our Chubaba Dark Patch Corrector.
- Always follow with a broad-spectrum sunscreen.
Gentle enough for everyday.
Brighten around the clock.
Use this Day Serum in the morning and the Pigmentation Night Serum at night for a complete day-and-night brightening routine. Want all three treatments together? The Combo bundles them at one price.
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